Behind the Jersey: The Stories Behind Our Designs

Behind the Jersey: The Stories Behind Our Designs

Justin Alber

At Golden Mountain Apparel, every jersey tells a story—one deeply rooted in the landscapes we ride. These aren’t just patterns and color schemes picked at random. Each design is a tribute to the rugged terrain, winding singletrack, and breathtaking alpine views that define Colorado’s legendary trails.

Our jerseys don’t just take inspiration from the trails—they are the trails, transformed into high-performance gear. From the rocky outcrops of Dakota Ridge to the bold ridgelines of North Table Mountain, we’ve embedded the spirit of these iconic landscapes into every thread, ensuring that when you ride, you carry a piece of Colorado with you.

Designed by the Trails, Built for the Ride

Golden Mountain Apparel was founded on a simple yet powerful idea: mountain biking is more than a sport—it’s a way of life. Whether you’re pushing through grueling climbs, flowing down technical descents, or chasing the last rays of sunlight on a twilight ride, your gear should reflect the passion and adventure of the ride itself.

That’s why each of our jerseys is crafted with intention, using real-world elements to create something meaningful:

The DKR (Dakota Ridge) JerseyThis deep red design is built from the trail itself—literally. The texture and color come directly from a high-resolution image of a small section of Dakota Ridge, which was then vectorized and transformed into a unique fabric texture. The result? A jersey that embodies the raw, rocky essence of this technical and exhilarating trail.

The NTM (North Table Mountain) JerseyA bold, modern take on a Front Range classic. The low-poly design is built from a drone-captured image of North Table Mountain, abstracting its ridgelines into a dynamic, angular pattern that mirrors the mountain’s striking silhouette.

The FLCN (Falcon) JerseyA map of adventure woven into every stitch. The shoulders feature an actual topographical map of Mt. Falcon, ensuring you carry a piece of the mountain with you on every ride. This jersey is for those who thrive on elevation, switchbacks, and the endless climbs that lead to breathtaking descents.

The APEX JerseyA sleek, stealthy nod to night rides and the silent focus of pushing limits. Clad in deep Midnight Black, this jersey is minimal yet powerful—built for those who charge through trails with precision and confidence, whether under the sun or the stars.

Over the next few weeks, we’ll take you behind the scenes of each design—exploring the inspiration, the trails, and the creative process that brought them to life.

Because when you wear a Golden Mountain jersey, you’re not just wearing a piece of apparel. You’re wearing a piece of the ride.

Stay Tuned

Follow along on our social media and our monthly newsletter as we unveil the story behind each jersey in the series. Have a favorite Colorado trail? Let us know in the comments on Facebook or Instagram —we’re always looking for the next source of inspiration.

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